Privacy Policy

Privacy Policy

Summary for People Who Are Not Attorneys:

  • We fully abide by the Data Protection Act.
  • We’ll never share, sell and/or leverage your information.
  • The information we collect is necessary for the smooth running of an e-commerce website—we only request for the data that we need.
  • If you have any questions, requests, etc, just drop us a line and we’ll do our best to help

The Full Text for Those Who Care About Their Privacy:

This privacy policy sets out on how we use and protect any information that you provide us when you use this website.

U.L.F.P.E.G. is committed to ensuring that your privacy is secured. We might ask you to provide certain information by which you can be identified when using this website; you are therefore assured that it will only be used in accordance with this privacy statement.

This Privacy Policy explains our data processing practices and your options regarding the ways in which your personal data is used. If you have any requests concerning your personal information or any queries with regard to our processing please contact us via the Contact us page.

U.L.F.P.E.G. may change this policy from time to time by updating this page. It is recommended that you check this page from time-to-time to ensure that you are happy with any changes.

What Info is needed:

  • Name and contact information including e-mail address
  • Demographic information such as postal code, preferences and interests
  • Information about your purchases

U.L.F.P.E.G. collects the details provided by you on registration together with information we learn about you from your use of our service and your visits to our website and other sites accessible from them. We also collect information about the transactions you undertake including details of payment cards used.

We may amass additional information in association with your participation in any promotions or competitions offered by us and information you provide when giving us feedback or completing your profile. We monitor customer traffic patterns and site use, which allows us to improve the service we provide.

What We Do With the Information We Collect:

We require this information to understand your needs and provide you with an improved service, and in particular for the following reasons:

  • Internal record keeping.
  • We also will periodically send promotional email(s) about new products, special offers or other information which we think you may find interesting using the email address which you have provided.

Use of Your Information and Your Preferences:

To change your contact preferences simply click “My Account” at the top of the page and click “My contact preferences”. If you do not want to receive commercial marketing communications from us, please select your choices by using the boxes available on that page. Please note you will still receive transactional emails from us.

We like to hear your views to help us improve our service. Simply contact us on our “Contact Us” page.

Please note that there may be instances where it may be necessary for us to communicate with you, in any event, for administrative or operational reasons relating to our service.

For e-mail notifications of “out of stock” titles, we will only use your e-mail address for this purpose and not for additional marketing.

Your Interactions:

If you decide to delete your account, your personal account details will be erased.


We are committed to guaranteeing that your information is secure. In order to prevent unauthorized access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

Cookies Policy:

A cookie is a minor file which asks permission to be placed on your PC’s hard drive. Once you agree, the file is then added and the cookie helps analyze web traffic and lets you know when you visit a particular site. Cookies allow web applications to respond to you as a singular user. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

U.L.F.P.E.G. uses cookies for a number of purposes, for instance to enable us to simplify the logging on process for registered users, to help ensure the safety and legitimacy of registered users, to provide the mechanisms for online shopping and to enable traffic monitoring.


This helps us analyze info about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

Non-registered visitors of the site are sent anonymous cookies to keep track of their browsing patterns and build up a demographic profile. In addition, any visitor who has clicked on a U.L.F.P.E.G. advertisement on other sites that links to us—will be sent a semi-persistent (e.g. 30 days lifetime) anonymous cookie that will allow us to analyze advertising effectiveness and manage our relationship with affiliate sites.

While you do not need to allow your browser to accept cookies in order to browse much of our web site or to access many of our services, you must have cookies enabled if you wish to shop online or access any areas reserved for registered users.

You can find out more about the way cookies work on

Data Transfer:

Under the Data Protection Act 1998, U.L.F.P.E.G. is required to tell you if it transfers or intends to transfer information which it holds about you to countries outside of Japan and other regions of the world.

By accessing and using our website, you are deemed to have accepted the U.L.F.P.E.G. Terms and Conditions of Use.

Links to Other Websites

Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling Your Personal Information

You may choose to fully restrict the collection or use of your personal information in the following ways:

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about our group of companies which we think you may find interesting.

You may request details of personal information which we hold about you under the Data Protection Act 1998. If you would like a copy of the information held on you, please contact us via the Contact Page.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us via the Contact us page as soon as possible. We will promptly correct any information found to be incorrect.

If you have any inquiries or complaints about our handling of your personal data under Privacy Shield, or about our privacy practices generally, please contact us at our Contact page. We will respond to you